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The face behind Stickyicky: A Guy on the Internet's Journey from Auto Body to PDR and Beyond

Writer's picture: Michael LackMichael Lack

In the bustling world of the internet, where countless stories unfold every day, I'm simply a guy sharing my journey. As a husband, father, and automotive professional, I navigate the challenges of daily life while diving deep into an industry I love. Join me as I share my path from an auto body shop in Long Island to becoming a paintless dent repair (PDR) expert and creating a successful product.


A Childhood in the Automotive Industry


Michael Lack is my name. Growing up on Long Island, New York, I was surrounded by a world dominated by cars. My father's auto body shop was not just a place of work, but also where my passion for cars began.


As a young boy, weekends were spent in the shop, surrounded by the hum of machines and the aroma of fresh paint. I was captivated by the intricate process of transforming a damaged vehicle into a work of art. By fourteen, I was fully immersed, often practicing my skills after school, learning to wield hammers, dollies, and body fillers with increasing confidence. This hands-on experience laid the foundation for my future career.


The Shift to Insurance


Despite mastering the auto body trade, my desire for broader skills drove me to explore a new avenue: insurance. I joined State Farm as an adjuster, which introduced me to a vital aspect of the automotive industry—the financial side.


Training in insurance allowed me to understand damage assessment and customer service better. I learned that nearly 67% of car owners will file an insurance claim at some point, emphasizing the importance of this industry branch. However, after a few years, the longing for the tangible creativity of bodywork returned.


I often reminisced about the paintless dent repair technicians who could work miracles on cars. They would remove dents in minutes, something that took me an entire day. That kind of efficiency and artistry was calling me back.


Discovering Paintless Dent Repair


With renewed focus, I took the plunge into PDR. The shift was daunting, as this specialized skill required a refined touch and an artistic eye. Transitioning from standard bodywork to PDR needed finesse and patience.


During the initial two years, I faced countless challenges. I experienced failures and frustrations, with my hands struggling to adapt to the precision required. Yet, I persevered. Each dent I repaired improved my skills and transformed my frustrations into genuine passion.


Eventually, I found my groove, honing the ability to restore vehicles without paint or harsh chemicals. PDR became my true calling, combining technical ability with creative expression.


Stickyicky Cold Glue: A Turning Point


In 2014, my journey took an exciting turn when I stumbled upon a revolutionary adhesive for PDR. This substance was changing how technicians approached dent removal, and I recognized its potential.


With extensive research, I created my version, Stickyicky Cold Glue. The response was astounding; sales skyrocketed as dent repair professionals around the globe embraced this innovation. The product’s unique formulation became a game-changer, improving repair times by nearly 30%, revolutionizing the efficiency of PDR.


I was thriving, running a successful venture, but life had more challenges ahead.


Battling Health Issues


While I usually keep details of my health struggles private, I want to highlight how they affected me profoundly. Facing health challenges shifted my priorities.


I learned to value my family, my well-being, and my passion for PDR. Balancing business responsibilities while managing personal health pushed my resilience to the limits. It prompted deep reflection on what success truly means.


During these trying times, sharing my experiences became a source of strength. The support from my community was essential, helping me cope with personal and professional trials.


Reflections and Life Lessons


Looking back on my journey, I embrace every twist and turn as a stepping stone to growth. Each experience has shaped me into the person I am today.


I often share these lessons to inspire others facing their own challenges. Life can be unpredictable, but adaptability is crucial. Embracing change and remaining open to new experiences can lead to remarkable growth.


Connecting with my audience is vital to me. Despite the distance of the digital world, I strive to create meaningful relationships through shared experiences and stories.


The Journey Ahead


Now, as I reflect on my experiences in the automotive world, I realize my story is just one among many. From early days in my father’s auto body shop to mastering PDR and launching Stickyicky Cold Glue, each moment contributed to my life's tapestry.


As I continue this adventure, I invite you to join me on this path. Together, we can explore the intersections of life, family, and passion, always eager for the next chapter.


So let’s embrace this journey together, welcoming both the challenges and the triumphs that lie ahead.

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